The Kobalt sale: 3 takeaways from the music business’s largest story of the second

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MBW doesn’t suppose you usually spend your days poking round UK Firms Home filings like we do.

The Kobalt sale: 3 takeaways from the music business’s largest story of the second 1

However when you did, and when you clicked on the fitting filings from Kobalt Music Group Ltd (nonetheless a UK-registered firm), you might study quite a bit about one of many trendy period’s strongest music providers firms.

One of many stuff you’d study, for instance, is that Kobalt’s checklist of present shareholders is loooooong.

Kobalt had over 210 separate shareholders in mid-Could this yr, in accordance with a confirmation statement filed on the time, made up of a combination of VC traders, administration, staff, ex-employees and extra apart from.

That checklist simply received significantly shorter, with at present’s big news that Kobalt Music Group is in the process of being sold.

When that sale formally goes by way of, personal fairness firm Francisco Companions will personal a controlling stake of round 90% in Kobalt.

The remaining ≈10%, it’s understood, shall be cut up between simply three events: Matt Pincus’s MUSIC, Dundee Companions (the household workplace of ex-Goldman Sachs Associate, Steve Handel), and Kobalt’s founder, Willard Ahdritz.

This shall be a a lot less complicated possession construction for Kobalt than we’ve seen earlier than.

(Kobalt’s institutional traders over the previous 22 years have included the likes of Hearst Leisure, Michael Dell’s MSD Capital, and Google Ventures.)

Listed below are three different main takeaways from at present’s announcement that may affect the form of Kobalt Music Group going ahead…


  1. Count on Kobalt to get acquisitive

Following the sale of AWAL and Kobalt Neighboring Rights to Sony Music for $430 million final yr, Kobalt was left with two core companies – Kobalt Music Publishing and assortment society AMRA – in addition to an honest pile of money on its steadiness sheet.

That money pile was enhanced over the previous two years by charges associated to the sale of a pair of catalogs – for a complete $1.4 billion – by Kobalt’s now-defunct funding administration arm (Kobalt Capital).

Final yr, Kobalt Chairman, Willard Ahdritz, and CEO, Laurent Hubert, told MBW that Kobalt Music Group had began focusing on acquisitions of music catalogs on its personal steadiness sheet for the primary time.

That meant Kobalt Music Group itself – greatest referred to as a music writer that allows creators to maintain their rights – was additionally transferring into proudly owning rights, by shopping for bundles of them from expertise.

“We’ll proceed with our hybrid technique of buying IP whereas servicing songwriters. however there can even be [company] M&A. Something that may allow us to enhance our providers and amplify our USP place within the market is one thing we are going to take into account.”

Laurent Hubert, Kobalt

With 2022’s further injection of funding into Kobalt from Francisco Companions, this mission is transferring to the following stage: truly buying firms that add to Kobalt’s providers providing.

Right this moment, asserting the Kobalt deal, Francisco Companions’ Deal Associate, Mario Razzini, famous that FP could be trying to drive development at Kobalt “each organically and inorganically”.

Laurent Hubert additional defined to MBW what meaning.

“We’ll proceed with our hybrid technique of buying IP [catalogs] whereas servicing songwriters,” he stated, “however there can even be [company] M&A.

“Something that may allow us to enhance our providers and amplify our USP place within the market is one thing we shall be contemplating.”

2) Count on AMRA to be super-charged

One other fascinating quote to emerge from Francisco Companions at present within the Kobalt acquisition announcement got here from the funding firm’s Matt Spetzler.

He stated: “Our funding ought to assist carry extra assets, expertise, and alignment to proceed to construct Kobalt as a premier vacation spot for creators, additional develop AMRA as the one international digital licensing platform, and help and spend money on expertise innovation throughout your entire Kobalt ecosystem to handle the wants of creators and publishers.”

The bolding is MBW’s personal there, but it surely was fascinating to see FP echo Kobalt’s long-standing assertion that AMRA – which collects royalties direct from digital providers for songwriters and publishers – has a hockey-stick of development forward of it.

The potential of AMRA can maybe greatest be summed up by Kobalt’s personal revealed funds for FY2021 (the 12 months to finish of June 2021). In that yr, AMRA’s annual revenues topped $100 million for the primary time, hitting $109.8 million – up by 40.2% versus the prior yr.



Laurent Hubert instructed MBW at present: “Up till now the overwhelming majority of AMRA’s income has been Kobalt-related. We see a extra bold technique with AMRA that may go exterior of the Kobalt ecosystem.”

He famous that Kobalt’s M&A method going ahead may nicely contain a buyout to “super-charge AMRA as a service supplier and a set society”.

“We’re vastly worthwhile, our [IP acquisition strategy] is now on our personal steadiness sheet, and we’ve a $45 billion personal fairness fund behind us; we’re even higher trying! That is actually Kobalt 3.0.”

Willard Ahdritz, Kobalt

Willard Ahdritz, discussing the long run following the Francisco Companions deal, stated: “We chosen this explicit associate [FP] for this recap.

“Right this moment, Kobalt is vastly worthwhile, our [IP acquisition strategy] is now on our personal steadiness sheet, and we’ve a $45 billion personal fairness fund behind us; we’re even higher trying! That is actually Kobalt 3.0.”

“We have now put new tires on our Formulation 1 automotive,” added Ahdritz. “We’re coming again out of the pits!”


3) Kobalt X Matt Pincus (once more)

Again in 2017, Kobalt – on behalf of a non-public fund –  acquired Matt Pincus’s SONGS Music Publishing for a nine-figure sum.

As a part of Kobalt’s new possession construction, Pincus’ MUSIC – which just lately raised $200 million – will purchase a minority shareholding within the firm, whereas Pincus himself will be a part of the Kobalt board.

Willard Ahdritz instructed MBW: “I met Matt in 2005, and watched him construct SONGS in partnership with the Kobalt platform [which has always administered the SONGS’ repertoire]. We all know him nicely, and he actually is aware of music and the music business.

“It’s all the time good to have ‘music individuals’ on the board. Matt understands music, he was a revered member of the NMPA board, and he’s made some good investments in Splice and different firms.”

“Matt actually is aware of music and the music business… Steve [Handel] is a finance man however with a deep ardour for music.”

Willard Ahdritz, Kobalt

Added Ahdritz: “I’m happy he joined the consortium with Francisco Companions, along with Dundee Companions and [Steve] Handel, who I’ve recognized for six years.

“Steve [backed] the FELA! musical, and he has his personal report label. He’s a finance man however with a deep ardour for music.”

Dundee Companions / the Handel household teamed up with KKR final yr to amass a portfolio of rights from Kobalt Capital – together with, coincidentally, the SONGS Music Publishing catalog – for a total consideration of $1.1 billion.Music Enterprise Worldwide

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